How To Make A Logo That Is Perfect For Your Business

Updated: Aug 6, 2020

Designing a logo is one of the first, big steps in starting a business. Figuring out how to go about making your logo is a journey that can take you many places. What logo maker do is use? What colors do I want? Should I just hire someone to do it for me? These are all questions that new business owners face when they begin the logo making process. Luckily for you, this article will answer all of those questions and more!


Where to start


The first step in making your logo may be the most difficult. You need to find a logo maker. There are tons of logo makers online that are ready for your use. Just search 'logo maker' on google and make your choice. After you've decided what logo maker you are going to use, decide the style of your logo. Start by determining whether your logo is going to be goofy, professional, classy, etc. To make this a little bit easier, consider the style of your business as a whole. Use your business's tone and how you plan on interacting with customers to help you decide the style of your logo. After you've completed that step, consider looking up a logo catalog, and finding some inspiration. If you find a logo that you like and that you want your logo to resemble, save it and use it to help you later.




OK, I've decided what I want my logo's tone to be, now what?


Next, choose colors. Choose 2-3 colors that you find pleasing to look at when they are together. If you're having trouble coming up with your colors you can always fall back on complimentary colors. Complimentary colors are any 2 colors that are directly opposite from each other on the color wheel. Complimentary colors always look good together. Orange and blue, red and green, and, yellow and purple are all complementary pairs to consider using.



Start designing your logo!


Now that you've picked out a logo tone and logo colors its time to start putting your logo together. Use the ideas you got from looking at logo catalogs to give yourself a headstart. From there, its simply guess and check. Try something, if you like it, keep it, if you don't, don't. Try inserting small icons that resemble your business. (i.e. veterinarian - puppy face icon). Change the font, try different shapes and sizes of elements. Keep mixing and matching different ideas until you find an assortment that you find appealing. However, avoid using too many elements when designing your logo. You don't want your consumer's eyes' to be bouncing all over the place. Design a logo in which your eyes glide over the elements flowingly. If you add too many elements nobody is going to know where to look first. Make your logo as simple as possible without taking out what makes it unique.



Finishing your logo


After you feel your logo is complete, ask some close friends or family to view it and give their thoughts. If there is an overwhelming comment that appears multiple times from different people, listen and adjust whatever the comment is suggesting. After all, the consumer's eyes are what matter, not your own. Make changes based on those comments and then do one final review. Check every detail and make sure your logo is at its best. After you've reached your final design, purchase the rights to the logo, and copyright the design. Now the logo is yours, you have a beautiful peek at what your business stands for at your fingertips. You can put this logo on, business cards, brochures, your website, and even merchandise. Be proud of your logo and allow it to represent your business.


If you need help with your logo designing process, WebSight Operations can help! Visit websightoperations.biz and on the 'shop' page find our 'logo maker package' for more details. Good Luck Logo Makers!!

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